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How fruit prices soured for farmers

Bangkok Post

|

May 31, 2025

A glut and varying quality levels have combined to reduce rates for Thai produce

- PHUSADEE ARUNMAS

How fruit prices soured for farmers

Last year farmers benefited from soaring fruit prices, while exports surged thanks to promotion efforts among trading partners.

Prices of durian grade AB in the eastern region rose 21% year-on-year, reaching an average price of 181 baht per kilogramme, while durian from the southern region jumped 50% to an average price of 180 baht per kg.

Export-grade mangosteen from southern provinces skyrocketed by 146% to 90.95 baht per kg, while mangosteen from the eastern region increased by 46% to 89 baht per kg.

However, prices have slumped this year, and farmers want support measures to navigate this difficult period.

WHY ARE FRUIT PRICES DECLINING THIS YEAR?

Prices for fruit dropped substantially this year, attributed to a large uptick in supply and a few varieties being of lower quality, said Wittayakorn Maneenetr, director-general of the Department of Internal Trade.

"There is an oversupply for domestic consumption, with several fruit varieties entering the market simultaneously, including durian, mangosteen and rambutan from the eastern region, as well as mangoes and lychees from the northern region," he said.

"In addition, imported varieties continue to arrive, offering domestic consumers a diverse selection."

Fruit prices are mostly influenced by the quality and available quantity at a given time, said Mr Wittayakorn.

Most fruit has a limited shelf life, and production is largely concentrated in specific regions, with availability lasting only 7-10 days after harvest.

These limiting factors often lead to a glut in primary production markets, which struggle to accommodate the entire volume, resulting in prices plunging.

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