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Forecasting the Future

India Today

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March 24, 2025

Asian Paints sets the tone for 2025, and it's anything but ordinary. The vision is bold, emotive, and packed with personality.

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Forecasting the Future

Asian Paints has done it again. They don't just follow trends; they define them. With an expert eye on colour, materials, and design, they continue to shape the way we see-and feel-our spaces. Now, in its 22nd edition, ColourNext has once again pulled back the curtain on what's next in the world of colour and aesthetics.

"For over two decades, ColourNext has been a pioneer in decoding India's evolving design landscape, providing a definitive direction for colour and material innovations through rigorous research and analysis. The ColourNext forecast is a reflection of the cultural, emotional, and aesthetic shifts shaping our world," says Amit Syngle, Managing Director and CEO of Asian Paints.

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