Poging GOUD - Vrij
A LEGACY BUILT sporting icon Lucas Radebe's impact is felt across generations
GQ South Africa
|March - April 2025
From his rise to soccer stardom to his legacy off the field, SA
FEW FIGURES IN SOUTH AFRICAN soccer history carry the universal admiration and respect that Lucas Radebe commands. Known fondly as 'The Chief', from the local pitches of Soweto to the global stage, his name has become synonymous with excellence, perseverance and unshakable integrity. An icon not just of the beautiful game but also of South African culture, Radebe has continuously embodied what it means to be a leader both on and off the field. His enduring influence stretches beyond the confines of soccer, touching countless lives through his philanthropy, mentorship and ability to unite fans across generations.
WHAT MAKES LUCAS'S story truly remarkable is not just his list of accolades, but the longevity of his appeal as a beloved national figure. Even years after his retirement, he remains a symbol of pride and possibility for millions of South Africans.
The sporting icon, and recipient of the 2024 GQ's Men of the Year Life Achievement Award, appears on the cover of our Sport and Tech issue, in collaboration with the Lay's, the world's number one snack brand - a partnership that feels like a natural extension of his journey in soccer. Over the years, Lucas has been a proud ambassador for the iconic snack brand, a collaboration he describes as 'a perfect fit. "Lay's has been part of so many moments of celebration and enjoyment, especially around soccer," he says. "It's not just a snack; it's something that connects people whether they're at home watching a game or cheering in the stands. For me, soccer has always been about bringing people together: the fans, the teams, the culture. And that's exactly what Lay's embodies, especially with their support of the sport. When you see branding like Lay's at the stadium, especially at big games, it's powerful. Fans remember that and they feel connected to it.
Dit verhaal komt uit de March - April 2025-editie van GQ South Africa.
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