Poging GOUD - Vrij

"With a growing preference for DIY platforms and realtime assistance, insurers must offer agile, technology-driven solutions to meet these demands"

THE INSURANCE TIMES

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April 2025

Sajja Praveen Chowdary heads the Corporate and SME Insurance business of Policybazaar.

"With a growing preference for DIY platforms and realtime assistance, insurers must offer agile, technology-driven solutions to meet these demands"

Under his leadership, Policybazaar is witnessing significant growth in the business insurance space and gradually emerging as a one-stop destination for these products across India. Under his aegis, Policybazaar for Business is creating a risk advisory culture, to enable and empower corporate India with the right insurance solutions.

Prior to this, he played an integral role in massively scaling the retail businesses of Policybazaar, including motor and term life insurance.

A marketing professional with about 15 years of experience spread across Business Management, Product and technology Management, User Experience, Business Development, and Project Management in the e-commerce products/services space, he is passionate about building products and services from the ground up and turning them into brands of high value. He also has experience managing corporate relationships, wealth and marketing of a wide range of financial products and services.

He is a post-graduate in Marketing from IMT, Ghaziabad and a B.Tech in Electronics and Communications from Nagarjuna University.

Q: How do you see the corporate and SME insurance segment growing in India, and what are the key factors driving its expansion?

A: India's corporate and SME insurance segment is witnessing significant growth, driven by multiple converging factors. One of the most critical drivers of this expansion is the rise of homegrown insurtech players. These companies have a deep understanding of India's unique risk landscape and are well-positioned to enhance insurance penetration, particularly in Tier 2 and Tier 3 markets. Their digital-first approach and localized expertise enable them to cater to the specific needs of businesses across the length and breadth of the country.

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