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When AI Joins the Boardroom: The Strategic Rise of GPT-5
Business Today Sri Lanka
|September 2025
At 7.58am, Angela Ruiz, CEO of a multinational logistics company, sat down in her boardroom.
On the large display wasn't her usual dashboard of KPIs. Instead, GPT-5—the latest generative AI model from OpenAI—was waiting with a morning briefing.“Good morning, Angela,” the system began. “Here’s what’s new: fuel prices rose three percent in Asia, but European shipping demand is softening. I’ve modeled three scenarios. Rerouting through the Mediterranean could save USD 4.2 million this quarter and protect margins through Q4.”
Ruiz looked around the table. Analysts, VPs, even her CFO nodded. The kind of insight that once required a week of cross-functional coordination had just landed in less than three minutes. For the first time, AI wasn't just a back-office productivity tool. It was a strategic actor.
GPT-5, the latest generation of OpenAI's conversational model, marks a turning point. Where earlier versions impressed with language fluency, GPT-5 demonstrates decision-grade reasoning, contextual memory, and enterprise integration that elevate it from assistant to advisor. For CEOs, it raises a defining question: Are you ready to let AI sit at the executive table?
From Tool to Strategic Partner
Until recently, executives treated generative AI as tactical. Draft a press release, summarize customer feedback, outline a proposal—helpful, yes, but not transformative. GPT-5 crosses a threshold.
Three innovations distinguish it from predecessors:
Strategic Memory: GPT-5 retains organizational context. It knows your quarterly objectives, your industry's regulatory landscape, your leadership team's communication style. Each interaction compounds, creating continuity across weeks and months.
Decision-Grade Reasoning: Rather than generating plausible responses, GPT-5 evaluates trade-offs. It can frame multiple outcomes, flag assumptions, and highlight risks—bringing a consultative lens that leaders recognize from their best human advisors.
Dit verhaal komt uit de September 2025-editie van Business Today Sri Lanka.
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