The White Valentine's Day

Saint Valentine's Day cannot be spent better than riding the TVS Apache RTX in the white sand desert of Kutch

- Story: Anvay Mahajan

FEBRUARY MAY BE KNOWN AS THE MONTH OF LOVE, BUT IN GUJARAT, IT is also the season of the Rann Utsav.

The white salt desert of Kutch comes alive with vibrant art, culture, and cuisine during this time of the year. TVS decided to celebrate both the spirit of the Rann Utsav and Valentine's week together by inviting us to the TVS Rann Utsav 2.0.

Although hosting the event during Valentine's week was purely coincidental, it added a special flavour to the two-day celebration that began on 13 February. The festivities opened with a high-octane stunt performance by TVS riders on the Apache RTR 310. Wheelies, drifts, and stoppies left the audience spellbound. This was followed by a short but thrilling flat-track race featuring modified TVS Ronins, stripped of unnecessary panels and front brakes to suit flat-track requirements. The final act before the unveiling was an FMX show for the Kutchi audience, wherein riders showcased daring backflips and tsunamis, introducing the thrill of motor sport to the desert landscape. The larger aim of the event was clear: to bring motorcycling and motor sport culture to the Rann of Kutch and further strengthen Gujarat's presence in India's emerging motor sport scene.

As dusk settled over the salt flats, TVS unveiled the Rann of Kutch 2026 Editions across its premium lineup, including the Apache RTR 310, RR 310, RTR 200 4V, and Ronin. Each motorcycle featured exquisite hand-painted detailing with a tricolour theme: blue symbolising the sky, orange reflecting the desert sunset, and grey-white representing the salt flats. Between the orange and grey ran hand-painted motifs of camels and camel carts, while “ROK 2026” badges adorned the tanks. The seats featured embroidery inspired by the traditional Ajrak art of Kutch, thus adding a final touch of regional authenticity.