Poging GOUD - Vrij

Stimulus That Can Spoil The Milk Sector

Down To Earth

|

February 16, 2018

Karnataka government's financial stimulus to its dairy cooperative is benefitting 2.5 million farmers, but can destabilise the national market.

- Jitendra

Stimulus That Can Spoil The Milk Sector

DAIRY FARMERS in Maharashtra, Telangana, Andhra Pradesh and Tamil Nadu are grappling with a peculiar problem. While the quality and quantity of the milk their cows produce have improved over the years, the price they get is going down. “Till a few years ago, my five cows were yielding just 10 litres of milk a day. I improved the feed and today, they produce 22 litres of high-fat milk,” says H Venkanna Reddy, a small farmer from Telangana’s Jangaon district. This year he is getting ₹22-25 per litre of milk, which is close to 30 per cent lower than what he got last year. A similar story is narrated by Nilesh Chippde, a farmer in Maharashtra’s Beed District, when he says that while milk procurers are constantly quoting lower prices, cattle feed cost is gradually increasing. “I am struggling to rear my 12 cows now,” he says.

Deepak Deshmukh, a milk procurer for Vaishno Devi Food Private Limited in Maharashtra’s Osmanabad district, says even his commission has been lowered from ₹3 per litre in 2015 to ₹1 now. “Officers at the plant say the price crash has been triggered by state-backed cooperative Karnataka Milk Federation (KMF), which has flooded the market with products 5-10 per cent cheaper than competing brands,” says Deshmukh, adding that he does not understand how KMF manages to sell its products below the market price.

An analysis by Down To Earth shows that KMF has been able to keep the price of its products “artificially low” because successive Karnataka governments have been giving financial support to increase the state dairy cooperative’s procuring capacity over the past decade. Today it is the second highest procurer of milk in the country, after Gujarat’s Amul cooperative.

Politics over milk

MEER VERHALEN VAN Down To Earth

Down To Earth

Down To Earth

JINALI MODY - ENTREPRENEUR

In September 2025, UN Environment Programme announced Mumbai-based Jinali Mody, founder of material-science startup Banofi Leather, as a Young Champion of the Earth.

time to read

2 mins

January 01, 2026

Down To Earth

Down To Earth

IT'S AN ENDLESS BATTLE

A decade spent tackling waste still feels vanishingly small

time to read

2 mins

January 01, 2026

Down To Earth

Down To Earth

'NUMB, AND UNABLE TO ACT

As disasters grow more frequent, I find myself wondering how long I can continue living here, waiting for the next storm

time to read

2 mins

January 01, 2026

Down To Earth

Down To Earth

SAJANA SAJEEVAN - CRICKETER

In April 2024, Sajana Sajeevan got her maiden call up to the national women's cricket team on the back of a 12-year domestic career that began in the paddy fields of Wayanad, Kerala.

time to read

4 mins

January 01, 2026

Down To Earth

Down To Earth

NILA MADHAB PANDA - FILMMAKER

Few storytellers bring dramatic despair of ecological loss to the big screen like Nila Madhab Panda. The national-award winning filmmaker often makes nature his central character, be it in his 2017 film Kadvi Hawa or in the 2023 web series The Jengaburu Curse.

time to read

4 mins

January 01, 2026

Down To Earth

Down To Earth

CHETAN SINGH SOLANKI: SCIENTIST | SOCIAL ENTREPRENEUR

For the past five years, Chetan Singh Solanki has been on a singular journey.

time to read

2 mins

January 01, 2026

Down To Earth

Down To Earth

ʻLIVING SLOWLY, RELUCTANTLY

The pleasures and burdens of attempting a sustainable life in a fast-moving world

time to read

2 mins

January 01, 2026

Down To Earth

Down To Earth

KIRAN RAO

Filmmaker and producer Kiran Rao has mastered the art of mainstreaming social commentary, as seen in her early films like Dhobi Ghat and more recently in Laapataa Ladies and Humans in the Loop.

time to read

4 mins

January 01, 2026

Down To Earth

Down To Earth

I SEE THE RISE OF DEFENDERS

When a species disappears from a land, the loss extends far beyond the species itself.

time to read

2 mins

January 01, 2026

Down To Earth

Down To Earth

MANISH MEHROTRA - CHEF | RESTAURATEUR

Manish Mehrotra is globally recognised for his innovative approach to preserving India's culinary heritage.

time to read

4 mins

January 01, 2026

Translate

Share

-
+

Change font size