Book Promotion Tips - 2

Writing and Publishing

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Marketing is a skill that every author must learn, especially if you are a self-published author. Many authors think their publisher will do the marketing for them. But it is not true. This is because publishers concentrate their efforts on new books and will rarely spend ​time or money marketing their earlier books. Publishers shift their marketing resources and attention to the next new releases by other authors. This is why authors, whether they’re traditionally published or self-published, must learn to do their own marketing. No publisher will ever have the same passion for your book as you. For them, publishing is a business. But the book is your baby. You are the one who dreams about your book 24x7. So, you are your book’s best advocate and marketer. This series of articles will provide a bunch of tips every month on how you can promote your book.