How Can Tech Help Fashion To Clean Up Its Act?

In the previous editions, we have been reading about the immense love affair between Fashion and Technology, which is truly a plus point for us.

- Myron Braganza

Coming years from now, Fashion weeks will showcase Technology on the ramp, too. Bizarre as it sounds, this is the ultimate future that lies ahead of us. Too much of intimacy was spoken about between the two. What about the love after it gets dirty? There is no denying, the love affair would create more comfort and will protect us. Who is going to clean up if Fashion gets wasted? If it does go in waste, wouldn’t that affect the environment? Would wastage be a concern or saving our Mother Earth? Aren’t we all contributing enough in destroying the atmosphere, already? Instead of taking preventive measures, we are still go about the same lifestyle by causing destruction and being absolutely ignorant and clueless about it?

HOW IS FASHION CONTRIBUTING TOWARDS DIRTYING THE ENVIRONMENT? 

The fashion industry is no different. Technology has helped the industry meet growing demands by making production more efficient and always available to the masses. But vast overproduction, propelled by fast fashion’s demands for new styles – has led to a host of additional problems, which causes increased chemical waste during production, along with thousands of tons of waste from worn, discarded or donated clothes.

WHO IS RESPONSIBLE AND HOW DOES TECHNOLOGY PLAY A MAJOR HAND, TOO?