Gaining Market

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Explaining its recent study, Anshul Gupta, Research Director at Gartner says, “With the slow-down in sales in major markets, including the US, China and mature Western Europe, India represents the largest opportunity because it is the second-largest mobile phone market after China.

Gartner has observed in its analysis that the Indian cellular market goes through consolidation and aggressive 4G roll out, demand for smartphones will continue to grow. With smartphone penetration maturing in many developed markets, continued growth in the world’s third largest smartphone market makes India an attractive market to device manufacturers. Smartphones in India are expected to account for 62% of all mobile phones sales in India in 2018.