TRANSFORMING IN-VEHICLE EXPERIENCES

Cars are transforming from just physical products to devices with various service offers for drivers and passengers. Technology has entered the car to make in-vehicle experiences more comfortable, infotaining, and connected.

- Prasad C Basappa

Personalised experiences are the new norm. From shopping online recommendations to shared holiday experiences, Personalisation has entered all areas of our lives. The same applies, of course, to in-vehicle experiences. Today, cars are more than mere modes of transportation. As we begin to travel longer distances or spend more time behind the wheel due to traffic, we need a smart vehicle to help us navigate.

Cars are transforming from just physical products to devices with various service offers for drivers and passengers. Technology has entered the car to make in-vehicle experiences more comfortable, infotaining, and connected.

The in-car Human-Machine Interface (HMI) is a combination of intelligent information management, design excellence and fascinating user experiences. The amount of time one spends inside a vehicle demands next-generation Human-Machine Interfaces that make the drive more comfortable and safer.

The following HMI technologies will change the in-vehicle experiences for the better:

HEAD-UP DISPLAY

There are various distractions within a vehicle while driving. Taking one’s eyes off the road for even a second could result in an accident. With Head-Up Displays (HuD), the driver can see relevant information directly in the line of sight, which keeps the driver focused on the critical task of driving. Head-up Displays help in minimising potential distractions, thus enhancing the safety of all occupants of the vehicle. It is a breakthrough approach towards the human-machine interface, which enables a conversation between the driver and the vehicle without any dialogue.