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MLB WILL AIR LOCAL GAMES FOR GUARDIANS, BREWERS AND TWINS NEXT SEASON
Techlife News
|Techlife News #676
Major League Baseball announced this week it will produce and distribute local broadcasts for the Cleveland Guardians, Milwaukee Brewers and Minnesota Twins next year. All three teams had contracts with Diamond Sports Group that expired at the end of the regular season.
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The Texas Rangers, whose deal also expired last month, also announced they will no longer be partnering with Diamond. They are assessing their options for next season.
The addition of the Guardians, Brewers and Twins means MLB will be handling the production and distribution of at least six teams going into 2025.
MLB took over broadcasts of the San Diego Padres and Arizona Diamondbacks during the 2023 season and the Colorado Rockies this year. Rick Schlesinger, the president of business operations for the Brewers, said he expects more teams could be partnering with MLB by the opening of next season.
“This has been a long process. It’s a very deliberative process,” he said. “We’ve done this through a lot of work, a lot of analysis. I think this is going to be a huge game changer for us, for our content.”
By taking over the broadcasts, MLB expects to increase the market reach of its teams by at least 2 million households in each market. The Diamondbacks went from being available in 930,000 households on a regional sports network to 5.6 million homes through a combination of being on local cable systems, satellite and direct to-consumer streaming.
“With the media landscape continuing to evolve, Major League Baseball is committed to serving our fans by ensuring they can see their favorite clubs, removing blackouts where we can, and ultimately growing the reach of our games,” Noah Garden, MLB deputy commissioner for business and media, said in a statement.
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