Apple Watch Series 9

Don't let the look of the Series 9 fool you - it's a big update over the Series 8 and worth the upgrade

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₹42,000 apple.com

We don’t understand tech journalists. Okay, other tech journalists. Especially those who criticise the new Apple Watch Series 9 for being only a minor upgrade over its predecessor. Besides looking very similar without the screen turned on, the Series 9 is a very different smartwatch. It’s faster, brighter, and has features no previous generation Apple Watches will be able to get. What more do you want?

It is true that the new Watch is the spitting image of the Series 8 and Series 7 before it. It comes in the same two sizes, the same case material options (aluminium and steel) and more or less in the same colours, apart from the new Pink colourway, which actually is really pretty.

However, it’s a different beast. For starters, the always-on Retina LTPO OLED display is far brighter than before and has a broader brightness range (1-2,000 nits). The max brightness of the Series 8 was 1,000 nits, but the new watch is as bright as the original Apple Watch Ultra.