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HOW TECHNOLOGY IS HELPING MITIGATE CRITICAL CHALLENGES AROUND ENERGY MANAGEMENT & OPTIMIZATION

Siliconindia - India Edition

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March 2025

In a recent interaction with M R Yuvatha, Senior Correspondent, siliconindia, Gaurav Burman, shared his insights on ’How Technology Is Helping Mitigate Critical Challenges around Energy Management and Optimization’.

HOW TECHNOLOGY IS HELPING MITIGATE CRITICAL CHALLENGES AROUND ENERGY MANAGEMENT & OPTIMIZATION

Gaurav Burman, Managing Director - APAC Operations, 75F

Gaurav Burman leads commercial activities in Southeast Asia, the Middle East, and India, with forays into Japan, Australia, and China. Having more than 28 years of sales and marketing experience, he has worked in Schneider Electric, IBM, L&T, and APC in pivotal positions, covering portfolios like product management, channel sales, and enterprise sales. A graduate in engineering from Thapar Institute and MBA from XLRI, he has been identified as one of India's 50 Most Talented CMOs and internationally among the top 100 by the CMO Council. With interest in energy efficiency and sustainability, Gaurav is personally involved in working on NetZero projects.

When exploring businesses entering the Indian market can leverage strategic collaboration with local partners to expand the reach of sustainable solutions across various industries, the focus shifts to how technologies assist companies in energy efficiency. It begins with the ability to measure a building's performance. The initial requirement is to install meters, sensors, and other devices, as what cannot be measured cannot be analyzed, and what cannot be analyzed cannot be improved. Establishing a baseline through these measurements helps determine where the building currently stands. Based on the existing infrastructure, it becomes necessary to implement the appropriate controllers, software, and solutions. Experts craft tailored solutions by gathering inputs from customers, conducting site visits, and analyzing history.

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