DeLorean vs DeLorean

Decades after her dad's iconic sports car time-traveled into movie history, Kat DeLorean wants to build a modern remake. There's just one problem: Someone else owns the trademark on her name.

- Kathy Gilsinan

In the fall of 2020, bored and restless in Covid-restricted Spain, Ángel Guerra doodled a dream car.

The automotive designer, then 38, wanted to make a tribute to his first four-wheeled love: the time-traveling DeLorean DMC-12 that rolled out of a cloud of steam in Back to the Future.

The sketch that took shape on Guerra's computer had all the iconic elements of the 1980s original-gull-wing doors, stainless-steel cladding, louver blades over the rear window, a rakish black side stripe-plus a few modern touches.

Guerra smoothed out the folded-paper angles, widened the body, stretched the wheel arches to accommodate bigger rims and tires. After two weeks, he decided he liked this new DeLorean enough to stick it on Instagram.

The post blew up. Gearheads raved about the design. The music producer Swizz Beatz DM'd Guerra to ask how much it would cost to build. Guerra started to think that maybe his sketch should become a real car. He reached out to a Texas firm called DeLorean Motor Company, which years earlier had acquired the original DeLorean trademarks, but was gently rebuffed. The design seemed destined to live in cyberspace forever.

Then, by some algorithmic magic, a different kind of DeLorean showed up on Guerra's Instagram feed in the spring of 2022-a human DeLorean by the name of Kat. Her posts showcased her love for her puppy, hair dye, and above all her late father, John Z. DeLorean. Although the general public often remembers him as a high-flying CEO with fabulous hair and a surgically augmented chin who went down in a federal sting operation, Guerra chiefly thought of him as a brilliant engineer. He sent Kat a message with some kind words about her dad and a link to the design. Kat saw it and got stoked.