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Apple Vision Pro: a virtual reality expert gives his verdict
BBC Science Focus
|July 2023
David Reid, a professor of Al and spatial computing, explains why Apple is leading the way when it comes to virtual reality

Apple isn’t exactly known for being the pioneer of new technology. Whether it’s smartphones, music players or computers, Apple is rarely first out of the gate.
Instead, it waits. A few years go by, technology advances and after its competitors have released a few versions of their devices, Apple swoops in with its first iteration of the technology – one that’s refined, powerful, stylish and always extremely expensive.
Years on from the initial boom of virtual reality, Apple has finally played its card, unveiling its first virtual reality headset. It might be late to the party, but Apple has made its usual move, with its first ever step into virtual reality being the best model we’ve seen yet.
But what’s so good about Apple’s first venture into the world of the virtual? We spoke to David Reid, professor of AI and spatial computing at Liverpool Hope University to find out.
BLENDING REALITIES
Unlike some previous attempts at virtual reality headsets, Apple’s Vision Pro device uses a mixed-reality format. This means that, instead of blacking out the world around you, the headset mixes the virtual world with the real one.
Put the headset on and you could interact with a virtual floating monitor above your desk, play games in your living room or essentially make the real world that little bit more fun.
“The big selling point here is that Apple is trying to expand what we mean by the metaverse. Where Meta is based in virtual reality, Apple is looking at augmented reality, putting these virtual elements into the world around you,” says Reid.
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