Still mopping it old school: Dyson study reveals India’s obsession with clean homes, but we could be making our floors dirtier

Dyson announced the results of its first Global Wet Cleaning Study, to investigate wet cleaning habits and behaviours, frustrations people face with their wet cleaning tools, and why our best intentions might not be delivering the hygienic homes we expect. The global study uncovers that despite frequent cleaning by Indian house-holds, current tools and hab-its could be making homes less hygienic, not cleaner.

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The study finds that hard floors dominate Indian homes, with 94.5% of people having floors made of tiles, stone, or wood—materials that attract dirt easily and require frequent wet cleaning. However, popular cleaning methods including traditional mops, buckets, and cloths, may be spreading dirt rather than removing it. Indians are obsessed with cleaning: Is that enough? Unlike South Korea or Australia, where wet cleaning happens more reactively, occasionally or for specific messes, in In