Young adults learn how ST shapes news content to engage youth

Young adults got a behind-the-scenes look at how The Straits Times connects with younger readers at the fifth edition of Conversations with ST.

- Elisha Tushara

During the event held at the SPH Media News Centre in Toa Payoh on Nov 1, participants between the ages of 18 and 30 interacted with the people behind three of ST’s young audience initiatives - G&M Explain TikTok channel, The Usual Place Podcast and the Unpacked newsletter.

Journalists Wong Yang and Christie Chiu, who front G&M Explain, explained how they break down complex current affairs topics into digestible explainers on social media.

The Usual Place Podcast host Natasha Zachariah spoke about engaging young Singaporeans through candid conversations on issues that matter to them, while Ms Goh Yan Han, co-creator of Unpacked, discussed how the weekly newsletter offers readers fresh perspectives on politics and policy.

Similar to the third session held in May for young professionals, this event for young adults was also open to the public.

Earlier sessions in the yearlong Conversations with The Straits Times series were by invitation only. The first event in January brought together individuals from nonprofit organisations, while the second in March engaged junior college students. The fourth in July featured business executives.

These sessions aim to facilitate candid discussions between ST and its audiences, offering readers a chance to interact directly with the newsroom and gain insights into its work.