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Puregold channels YouTube income to rural schools

The Philippine Star

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February 21, 2026

Puregold Price Club Inc. is synergizing retailtainment with social impact by allocating the earnings from its widely viewed YouTube channel to support public schools in remote areas across the country.

Vincent Co, Puregold president, is funneling all streaming revenues of the Puregold Channel to Puregold’s Pusong Panalo Program, his personal initiative that provides much-needed aid to public schools in remote areas.

The program funds classroom renovations, building repairs and solar panel installation in rural schools. It also delivers livelihood packages for teachers as well as groceries and school supplies for students. The Pusong Panalo Program aims to reach 30 schools nationwide by 2028.

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