High valuation deal puts off broadcasters

THE International Cricket Council (ICC) and one of its broadcast partners, JioStar, continue to battle headwinds as the partners try to renegotiate the inflated $3bn deal for the right to show the sport’s biggest events over a four-year cycle.

- SWAROOP SWAMINATHAN @Chennai

The deal still has two years to run but JioStar, who were left with the rights following the merger with Star Sports last year, reportedly want out of the deal. The ICC, whose funding remains the lifeblood for over 97% of its members, sounded out other broadcast houses about the possibility of picking up the remainder of the deal but they have shown no interest so far. “At those price