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A Proud Milestone

The New Indian Express Bengaluru

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August 11, 2025

Known for her rib-tickling comedy reels which get millions of views, revolving around queer identity, navigating family dynamics, and being queer in Bengaluru, popular influencer Prarthana Prasad (until recently known as 'shorthairedbrownqueer' on Instagram), is stepping into the world of entrepreneurship.

- MAHIMA NAGARAJU

Beku Cafe Bakery and Bookstore, JP Nagar, set to open on August 12, is an amalgamation of her love for reading and baking, backed by her years of experience as a chef.

Prasad hopes for the venture to become a space to foster community, within Bengaluru's LGBTQ+ community but also anyone else in the city longing for connection. "Putting books and food together along with social events is what I thought would be the best way to foster connection and warmth between people—many of them are in a new city and mainly interact with others through social media," Prasad explains.

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