Rooted in the Soil

With a family to sustain and a meagre income at an early age, Gairsain native Harender began his own agro-products business on his ancestral land, translating passion into tangible success,

- Narendra Sethi says

It was during his stint at the shop when a more ambitious plan began to crop up in his mind — he decided to start his own agriculture-based business using his ancestral land. He undertook a personal assessment of the market's demand for vegetables, carefully exploring the intricacies of production costs versus marketing profits. The data he gathered proved further encouraging. However, he had a conundrum — he didn't have even a rupee in his pocket.

Opening up to this newspaper about his financial woes, Harender shared, "Of course, I faced acute financial difficulties. But I had faith in my plans. With the help of some friends, I planned to start this new venture on my ancestral land."

Discussing the significance of his heritage, he mused, "A true farmer from the hills might endure financial hardship for a time. But preserving his land as a lifelong heritage is paramount."