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'Job Blueprint' launched to strengthen trade sector
The Freeman
|June 23, 2025
The Department of Trade and Industry (DTI), together with the Philippine Retailers Association (PRA) and the Supply Chain Management Association of the Philippines (SCMAP), has officially launched the "Job Blueprint for Wholesale and Retail Trade", a new strategy aimed at transforming the country's trade sector through stronger partnerships, skills development, and a focus on Filipino-made products.
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The initiative was unveiled in a press event led by DTI Secretary Cristina A. Roque, who emphasized the blueprint's role in boosting economic growth by building a more competitive retail sector, future-proofing the Filipino workforce, and enhancing collaboration between government and businesses.
"This blueprint is not just a plan—it's a commitment to empower every Filipino entrepreneur, from the smallest sari-sari store to our largest malls," Secretary Roque said. "It supports the vision of a 'Bagong Pilipinas', a new Philippines driven by resilience, innovation, and inclusive growth."
Six Key Focus Areas
The 'Job Blueprint' is structured around six core pillars that aim to modernize and strengthen the wholesale and retail industries:
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