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Household demand revival hindered by high debt, weak income: Report
The Daily Guardian
|June 19, 2025
The revival in household demand across India remains fragile as high levels of debt and weak income continue to pose serious challenges, according to a recent report by Systematix Research.
The report added that while some signs of improvement are visible, the broader recovery is expected only in the second half of FY26.
It said, "Evidence of demand revival still tentative... Rural purchasing power recovers modestly due to disinflation, but stagnant incomes limit gains".
The report highlighted that rural purchasing power has seen a modest recovery, mainly due to softening inflation.
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