Findom: mixing money, sexuality

GROWING TREND: DOMINANTS COMMAND TRIBUTES FROM 'PAYPIGS'

- Hein Kaiser

In the twenty-first century, everything is for sale; even intimacy is on the auction block. Economics has entered sexuality beyond the world's oldest profession. Financial domination, or Findom for short, has turned whips and handcuffs to swiping and bank transfers.

A growing trend, in part thanks to social media, takes traditional notions of control and submission and puts a price tag on them, with dominants or Findoms commanding financial tributes from their submissives who are dubbed Paypigs.

Platforms like OnlyFans, LoyalFans, Sexpanther, TikTok, and X have made it easier than ever for dominants and submissives to connect and transact.

Sex educator Lisa Welsh of Save That Spark noted that these digital spaces allow Findoms to craft their personas while maintaining a level of anonymity that protects both sides.

"Digital technology has turned Findom into a global phenomenon," she said. Payment apps and secure messaging platforms further streamline the process, removing logistical hurdles and allowing for effortless exchanges.

It's also more accessible for curious participants.

"Financial surrender is one of the most tangible forms of power exchange," Welsh said. "It symbolizes the submissive's relinquishment of control, creating a powerful psychological release."