INDIAN EV COMPANIES SLASH PRICES TO BOOST SALES ort toohnology

India's premier electric vehicle players have made a groundbreaking move by slashing prices on their electric scooter models, effectively bridging the affordability gap.

- NIVEDITA MUKHERJEE

This strategic initiative not only addresses challenges in the EV market but also signals a significant shift towards making sustainable transportation more accessible. The concerted efforts of brands, combined with a trend toward greater affordability, dynamic pricing strategies, and government-backed initiatives, are anticipated to propel the widespread adoption of electric two-wheelers across the nation, marking a pivotal moment in the evolution of India's electric mobility landscape.

Gemopai, a leading EV brand, has announced significant price reductions across its popular models - the Ryder, Astrid Lite, and Ryder Supermax. Formerly priced at INR 111,195, INR 79,999, and INR 70,850, respectively, these models have now been made more accessible to consumers with revised prices of INR 99,195, INR 69,999, and INR 59,850. This strategic move underscores Gemopai's commitment to promoting affordable electric vehicles, offering consumers an enticing opportunity to embrace sustainable and eco-friendly transportation options.

Okaya EV has made a groundbreaking announcement by reducing prices across its entire product line-up, aiming to promote affordable in the market.