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Price hikes, sales trigger best quarter in a year for FMCG cos
Mint Kolkata
|February 07, 2024
Volumes up 7.1% in quarter on smaller packs, lower grammage, price hikes: NielsenIQ
India's packaged consumer goods companies reported their best quarter in a year as smaller packs, lower grammage, and price hikes helped them overcome a consumption slowdown that has weighed heavily on the sector in recent months.
Demand for packaged consumer goods in the December quarter spiked 10.6% year-on-year (y-o-y) in value terms, faster than the corresponding year-ago period's 6.5% growth, market researcher NielsenIQ India said in its FMCG quarterly snapshot.
The fast-moving consumer goods (FMCG) sector's recovery is more striking against the July-September period's 5.6% value growth and the June quarter's tepid 3.5% pace.
In volume terms, India's FMCG sector reported a 7.1% y-o-y jump for the December quarter, against the year-ago quarter's 6.4% pace, with consumers opting for smaller packs during the festive season as prices of daily staples remained high.
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