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Purple Style Labs secures $40 mn in Series E funding
Mint Hyderabad
|March 14, 2025
Purple Style Labs, the parent company of luxury ethnic wear platform Pernia's Pop-Up Shop, has raised $40 million in its Series E round of funding.
The round, which was a mix of primary and secondary capital, was led by investment firms SageOne Flagship Growth OE Fund, Alchemy Long Term Ventures Fund, Bajaj Holdings & Investment and Minerva Ventures Fund. About 40% of the round is the primary component, in which the company issued new securities, while the remaining is secondary.
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