RSS' winning formula for BJP: Grassroots outreach in tandem with nationalism

The strategy focuses on countering the division of the Hindu vote bank along caste lines

- BISWAJEET BANERJEE

LUCKNOW: As the BJP prepares for the 2027 Uttar Pradesh Assembly elections, the Rashtriya Swayamsevak Sangh (RSS) is taking a central role in shaping the party's strategy.

The RSS's blueprint emphasizes the expansion of its grassroots outreach in villages and aims to promote a sense of nationalism over caste identities, a crucial move to strengthen the party's voter base and avoid the caste-based fragmentation that has historically affected electoral outcomes in the state.

The shift in approach follows the BJP's loss of 63 seats in the 2024 Lok Sabha elections, a setback that insiders suggest stemmed from not fully integrating the RSS's influence during the campaign.

Recognizing it, the BJP is now aligning closely with the RSS's vision and agenda to secure a favorable outcome in the upcoming Assembly polls.