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Festive season wraps up with 24% e-comm order volume surge
Millennium Post Delhi
|October 22, 2025
The 2025 Diwali festive season wrapped up on a sparkling note for India’s e-commerce sector with 24 per cent year-on-year growth in order volumes and a 23 per cent surge in gross merchandise value (GMV), according to Unicommerce, the e-commerce enablement SaaS platform.
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Marketplaces remained the dominant channel, accounting for 38 per cent of total purchases and growing 8 per cent year on year in order volumes.
Unicommerce said the insights are based on over 150 million transactions processed through its flagship platform, Uniware, during the 25-day festive period in 2024 and 2025.
Denne historien er fra October 22, 2025-utgaven av Millennium Post Delhi.
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