BJP to hold 'Seva Pakhwada', health camps and cultural events to mark PM's birthday celebrations

The campaign will highlight Modi's life, political journey, and achievements

- SIMONTINI BHATTACHARJEE

NEW DELHI: As Prime Minister Narendra Modi's birthday approaches on September 17, the Bharatiya Janata Party (BJP), like previous years, plans to organise 'Seva Pakhwada', a two-week nationwide campaign of community service, to mark the celebrations.

The party would focus this time more on PM Modi as he will turn 75 this year. The campaign will highlight Modi's life, political journey, and achievements, while encouraging citizens to participate in social welfare initiatives. The schedule includes cleanliness drives, plantation campaigns, exhibitions, seminars, and health initiatives, combining service with mass outreach in line with the values that have defined Modi's leadership.

The BJP will also organise grassroots engagement, and cultural initiatives marking the birthday celebrations. Party leaders have emphasised that the observance, beginning on September 17 and culminating on October 2, will be guided by the credo "Service is the highest duty," blending celebration with social responsibility.