Coffee Project Group to expand to 300 stores by 2027

The Coffee Project Group is set to brew double the stores in 2 years.

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Coffee Project known for its world-class interior paired with premium food and drink offerings has the formula in staying strong in the competitive coffee industry in the country.

"People have been really receptive to the changes we made from the price, quality and quantity of our food and drinks that they really see the value of what they're getting. Add to that there's no beating the beauty of our stores so we also keep seeing the increase in repeat customers," says owner and chairman, Manny Villar.

Experience The New Look, Taste and Favorites with Coffee Project.

Its latest campaign, Experience The New, invites customers to see their favorite coffee shop through a different perspective - one that highlights more than what's in the cup, but the feeling behind every visit. It's about rediscovering the joy of familiar comforts, now elevated with new flavors, new stories, and a renewed commitment to creating memorable moments.

Alongside expanding its locations nationwide, Coffee Project is also expanding its menu offerings to keep pace with evolving tastes and customer cravings. Leading this is the Sweet Origins series, featuring nostalgic blends like Coconut Corn Milk and Chocolate Rice Latte. For those craving bold flavors, Coffee Project Black introduces Espresso Lemon Drops and the Malty Mocaccino. This push ensures that as the Coffee Project Group grows toward 300 stores, each visit feels like a first. Whether customers come for the beautiful spaces, the upgraded drinks, or the seasonal food offerings, Experience the New keeps every cup and every stop, fresh, and memorable.