One in four GCC companies plans to spend $25m on Al in’25: Report
Gulf Today
|March 23, 2025
Artificial Intelligence (AI) remains a top priority for business leaders worldwide in 2095, with a strong focus on achieving tangible results from AI initiatives.
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According to the latest findings from Boston Consulting Group (BCG)'s Al Radar global survey, one in three companies globally plans to allocate over $25 million to Al this year, while in the GCC, one in four companies is set to make a similar level of investment. The survey, including input from 1,803 C-level executives across 19 markets and I industries, highlights a widespread optimism about Al's potential, tempered by significant challenges in realizing its full value.
Leading companies in the GCC are focusing their Al investments on two strategic priorities: reshaping core business functions and creating entirely new Al-powered business models. Reshaping involves fundamentally transforming existing operations for greater efficiency while creating new business models that enable offerings that weren't possible before Al.
This strategic approach is reflected in the fact that 81% of GCC companies plan to increase tech investments in 2025, and 72% of GCC companies rank Al/GenAl as a top three strategic priority. At the country level, 88% of executives in Qatar, 72% in the UAE, and 69% in KSA rank Al/GenAl among their top three strategic priorities, compared to a 73% global average.
@ Mhe report shows that 81% of GCC companies plan to increase tech investments in 2025.
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