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Dubai SME partners with Google to strengthen Emirati businesses

Gulf Today

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December 05, 2025

The Mohammed Bin Rashid Establishment for Small and Medium Enterprises Development (Dubai SME), part of the Dubai Department of Economy and Tourism (DET), has announced a collaboration with global technology leader Google. The entities are collaborating to launch a pioneering initiative designed to elevate the digital competitiveness of Emirati-owned small and medium-sized enterprises (SMEs).

The announcement took place in the presence of Issam Kazim, CEO of the Dubai Corporation for Tourism and Commerce Marketing, part of DET, Ahmad Alroom Almheiri, Acting CEO of Dubai SME, Anthony Nakache, Managing Director, Google Mena, and Martin Roeske, Mena Director of Government Affairs and Public Policy, Google.

The pilot programme will empower a select group of IO high-potential Emirati businesses with access to premium digital marketing tools, advertising credits, and expert mentorship.

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