13th edition of the ‘Business Stars' launched to boost entrepreneurship

Sharjah SME (Ruwad), affiliated with the Sharjah Economic Development Department, launched on Friday the 13th edition of its annual "Business Stars" initiative.

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The three-week programme aims to promote the culture of self-employment and entrepreneurship, and to develop the next generation of entrepreneurs.

Sixty entrepreneurial projects by school and university students from across the UAE are participating, in cooperation with Sajaya Young Ladies of Sharjah.

The initiative is being organised as part of the 14th Suburbs Festival.

The opening ceremony, held at Al Qarayen Park 5 in Sharjah, was attended by Hamad Al Mahmoud, Chairman of the Sharjah Economic Development Department; Amina Mohammed, Director of the Training, Research, and Events Department; members of the organising committee; and a number of visitors who were keen to witness the launch of the initiative and explore the participating projects and their diverse products.

This year's edition is unique in that it is being implemented for the first time in three consecutive phases. The participating projects, representing 120 male and female students from various schools, universities, and colleges across the UAE, are being distributed throughout the initiative.