Shopping? UAE buyers let Al do the thinking

AI BECOMES A GO-TO TOOL FOR PURCHASE INSPIRATION

- BY JUSTIN GEORGE VARGHESE

A growing number of UAE shoppers are using artificial intelligence (AI) to browse, discover, and buy everything from clothing to food, according to a new retail report from global fintech platform Adyen.

The report, based on consumer responses from 28 countries, found that 70 per cent of UAE residents now use Al to support their shopping — a 44 per cent jump compared to 2024. What's more, 21 per cent of consumers said they had only started using Al to shop in the past year, suggesting the trend is still gaining ground.

Why people are using Al to shop