BOLD, RUGGED AESTHETIC MEETS FUNCTIONAL DESIGN

Himla pickup leads Chery's global push with great design and smart utility

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In an exclusive interview with Gulf News, Tim Zhang, General Manager of the Middle East at Chery International discusses the unveiling of the Himla pickup series, highlighting its design, versatility, and strategic significance in Chery's global expansion.

What's the vision behind the Himla series?

The Himla is all about "rugged styling meets practical cargo bed for all-terrain versatility." It was unveiled after its global premiere at the Shanghai Auto Show, and signals Chery's intent to enter the mid-to-large pickup truck segment with a distinctive design combining both practical and refinement.

What are the key exterior dimensions and how do they reflect the design philosophy?