Jambos' push good news for Old Firm

TONY BLOOM reckons a resurgent Hearts pushing the Old Firm brings a whole host of advantages - including to the pair of them.

- BY ANDY NEWPORT

Derek McInnes’ men have got off to a flying start this season, with the Jambos top of the table seven games into the campaign.

New investor Bloom kicked off the campaign declaring he sees the club as title winners “within the next five to 10 years”.

And the Brighton owner, who has partnered Hearts up with Jamestown Analytics, reckons his involvement with them can help the governing bodies to drive up the premium they charge for the game’s TV rights.