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Sippi Jewellery launch showcases power of cross-cultural craft collaboration

Daily FT

|

October 29, 2025

SRI Lanka's craft sector has reached a new milestone with the international launch of a jewellery brand co-created by local artisans and a British creative entrepreneur.

The debut marks a huge first for Sri Lanka under a multilateral cultural and trade program, connecting creative vision with heritage craft on a global stage. It is the latest success story from an initiative bringing together institutions across Sri Lanka, the EU and the UK to transform artisan skills into premium export opportunities.

Sippi, a flagship candidate of the EU-Sri Lanka Matchmaking Program, delivered with the Sri Lanka Export Development Board (EDB), supported by the European Union to Sri Lanka and the Maldives, the Cultural Relations Platform (CRP), with the University of the Arts London (UAL) and British Council as knowledge partner and The Institute of Future Creations (TIFC) as program leader, has achieved a significant milestone with the launch of the first collection in the United Kingdom.

This launch stems from connecting European creatives with Sri Lankan artisan brands for a year of skills development, market access support and co-creation.

Earlier this year, Sippi Jewellery founder Sepideh Mojabi, a Churchill Fellow with a background in community entrepreneurship, undertook intensive training and mentoring in Sri Lanka alongside local artisans, focusing on sustainable production, ethical compliance and export-ready product development.

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