Birla Estates aims for top 3 spot in core markets with 45,000 crore pipeline

Birla Estates, a wholly owned subsidiary of Aditya Birla Real Estate (ABRE), is aiming to be one of the top three in its core markets with an unlaunched project pipeline of 45,000 crore, while expanding its commercial portfolio through financial and strategic partnerships.

- PRACHI PISAL

KT Jithendran, managing director and chief executive officer, said that the company's focus areas remain Mumbai metropolitan region (MMR), Pune, Bengaluru, and the national capital region (NCR).

"We'll aim to be in the top three developers in each of the regions that we operate. It's achievable for us. As of now, we have enough work to do in these four cities. It's important to focus on management bandwidth and the complexity of getting approvals, which varies in degree of complexity from region to region," he told Business Standard.