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Wellness targeted as key to growth

Bangkok Post

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July 22, 2025

Thailand can use opportunities in the medical and wellness sector to deal with the domestic economy, which has experienced a slow pace of growth amid economic uncertainties this year.

- LAMONPHET APISITNIRAN

The country can take advantage of medical and wellness tourism, medical manufacturing as well as elderly care solutions to drive the economy, says international trade organiser Messe Düsseldorf Asia.

These three areas are projected to drive an average annual market expansion of 5.5-7% domestically, with exports expected to grow by 6.5-7.5% a year.

“Thailand has emerged as one of Southeast Asia's key strategic locations for medical innovations, driven by strong government support, a growing local industry and increasing international collaboration,” said See Lay Eng, Messe Düsseldorf Asia's portfolio director for Medicare Asia.

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