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Nittaya Kai Yang in B30m renovation
Bangkok Post
|November 12, 2025
Amid economic volatility, maintaining quality at each branch and keeping the essence of the brand are the keys to dealing with fierce competition in the restaurant sector, according to Nittaya Kai Yang, the renowned Thai-Isan restaurant brand.
Raweewan Laksanavisit, founder of Nittaya Kai Yang, said what has driven the brand for 25 years is the desire to share the taste of home and the warmth of Thai hospitality.
The brand's enduring success, according to Phadej Kantajinda, executive director of Nittaya Kai Yang Group, lies in its ability to evolve without losing its essence.
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