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Auto Shanghai flaunts the future of cars
Bangkok Post
|April 29, 2025
At the huge Auto Shanghai industry show last week, the chatter was less about powerful engines and more about cutting-edge technology and passenger comfort.
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Hundreds of carmakers and equipment supplies had filled the exhibition space since Wednesday, showcasing models packed with screens, massage seats and other add-ons — not to mention flying taxis.
SCREENS EVERYWHERE
Facing fierce competition, Chinese car manufacturers are trying to attract hyperconnected consumers with screens up to 65 inches wide mounted in front of each passenger, in the doors, in the sun visors or even on the car bonnet.
Meanwhile, electronics giants Huawei and Xiaomi are targeting younger customers who already easily connect their cell phones to their cars.
European automakers are attempting to counter their Chinese rivals, with the first model from Volkswagen’s China-focused brand Audi offering a screen occupying the entire dashboard.
When stationary, the screens can be used for watching videos or singing karaoke.
And on the road, advanced driving systems promise to get users from A to B without needing to touch the steering wheel except in an emergency.
Denne historien er fra April 29, 2025-utgaven av Bangkok Post.
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