IBM's State of Sustainability Readiness Report 2024 Shows India is a Leader in Al-Driven Sustainability Initiatives

Business leaders in India see the benefits of investing in IT for sustainability, with 98 per cent planning to increase investments in IT for sustainability over the next 12 months. Around 96 per cent of Indian executives surveyed believe AI will positively influence sustainability goals.

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On November 28, 2024, IBM (NYSE: IBM) released its first-ever O State of Sustainability Readiness Report 2024, revealing that 98 per cent of Indian business leaders surveyed are planning to increase investment in IT for sustainability over the next 12 months. The research emphasizes that the majority of Indian respondents view investments in IT as vital not only for environmental responsibility but also to drive long-term business resilience (61%) and brand reputation (64%). "As sustainability becomes central to business growth strategies, artificial intelligence (AI) is proving to be a game-changer in driving responsible growth," said Sandip Patel, Managing Director of IBM India/South Asia. "Today, India stands out as a leader in Al-driven sustainability. Business leaders across the country view sustainability as a strategic lever for transformation, and IBM is advancing AI solutions to help accelerate their sustainability goals," added Patel.