Intelligence, In Motion

Forget torque. Forget top speed. In Xpeng's vision of the future, the most luxurious thing about a car isn't how fast or well it moves—it's how smart it is.

- Weixian Low

YOU DON’T SO much drive the new Xpeng X9 as experience it. At first glance, the 2025 Xpeng X9 appears to be an elegant, family-focused MPV. But settle into the driver’s seat—or any seat, really—and the luxury becomes clear: the car already knows what you want. The ambient lighting dims to match your mood. The zero-gravity recliner subtly shifts to relieve tension in your lower back. Outside, traffic fades into silence. The vehicle already knows your destination. The X9 doesn’t wait for instructions, it anticipates them.

This is Xpeng’s future-facing vision of luxury mobility; one defined not by engines or exotic materials, but by artificial intelligence (AI) that is both predictive and personal. At the centre of this shift is Xpeng’s upgraded AI Tech Tree strategy, which treats AI not as a feature but as a design ethos. It’s a full-stack, in-house-developed system comprising large language models, proprietary chips, and what the brand refers to as embodied intelligence. A mouthful, perhaps, until you experience what it means in motion.