(UN)SCRIPTING THE YEAR OF #2025

The internet said so. This has likely been a favourite catchphrase of us digital nomads. In an era where our likes and opinions are informed by a fleeting feed of trends and our living dens battle the possibilities of facing repeated design templates, our curious compass led us to 11 creative magnates in India who question the very existence of ‘trends’. Is it even real? Skipping the theory of what’s next and recycling the same-old patterns, they flip the script in favour of unfiltered perspectives and their constant evolution as individuals. The result? 2025 could be the year of anti-trends. A year sans predictions. A year, much unrehearsed.

- PRATISHTHA RANA

#1 TECH-RUPTIVE

Creativity is due for a radical overhaul thanks to now-available mechanic and digital interventions

"Disruption through technology. It's definitely the way of the future!"

Ekta PAREKH

#2 EMOTIVE COLOUR

Pure sentiments and reactions to the events around us will shape our response to design

“I think people will be veering towards colour. It brings a certain sense of joy given how chaotic everything in the world is right now. Colours bring out our emotions!”

ravi VAZIRANI

“I feel a sense of unpredictability which affects our emotions. Along with a redefinition of neutrals, colours will be the future of design.”

farah AHMED

#3 ANTI-TREND

A reset of rules, veer away from ideas that restrict you into a box of conformity