WE VALUE ALL OF THE VISITOR SEGMENTS FROM INDIA...

India ranked 4th among all overseas markets for the USA excluding Canada and Mexico, with 1.26 Million total arrivals in 2022. The latest figures released in February 23 revealed over 2 Lac Indians traveled to the US, showing continuous growth in visitor arrivals. India is an important market for Brand USA and America and JACKIE ENNIS, VICE PRESIDENT, GLOBAL MARKETS, BRAND USA talks with AVIATION WORLD MAGAZINE on all the key topics including enhanced flight connectivity and more. Excerpts...

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How has been year 2022 in terms of tourist arrival?

We are in a post pandemic recovery yet. One of our key challenges is air connectivity between the United States and all over major target markets. From an Indian point of view,we are actually very pleased with the air connectivity. We have such great non-stop direct routes and connectivity and some new flights on Air India. We are only hopeful that will increase even in 2023-24 with the purchase of the new planes. We also have India to the US connectivity through Europe and through the Middle East and through the pacific.

Could you share number in terms of Indian arrivals in the US?

In 2022, India was ranked 4 in international overseas arrival into the United States excluding Canada and Mexico. That's hugely significant as we had 1.26 million Indian visitors in 2022 which includes all category types of arrivals from India. This is only 15% down in numbers in comparison to Pre Pandemic arrival from India in 2019. Indian students in 2022 are the No. 1 source of visitors to the US from India which is really significant.

Any specific segment of travelers from India to be focused upon?