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Out of the Woods

VOGUE India

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January - February 2023

Experience a passage into the healing spirit and strength of sacred woods through fragrances, notes and memories.

- MEHER JADHWANI

Out of the Woods

Our mind forgets, but the nose remembers. An expert perfumer knows how one wears the cloth of memories, not perfumes; and that is the beauty of blending fragrance notes.

The woods, and their transcending fragrance, have the unique power to be both mysterious and nurturing, challenging and comforting. A walk in the woods is a walk between the past and the present, married by a sense of spiritual belonging and connection with nature. Even more so when one is in the presence of ancient woods such as palo santo, believed to trigger a meditative state of spiritual healing. In a world of floral notes, the woody and earthy scent stand distinctly apart for extravagant fragrance enthusiasts.

In November 2022, I attended the launch of Tom Ford’s private blend range of ‘Enigmatic Woods’ in Marrakech, Morocco. Steeped in mysticism and spirituality just like the woods fragrance collection, Morocco made for an inspiring setting to experience the fragrance trio of Bois Marocain, Ebene Fume and Santal Blush.

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