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L'Officiel India
|August 2025
Pastel Lid Makeup Is Becoming Quite Popular, And It's Easy To Understand Why. There Is Something Charming About Applying A Wash Of Soft Colour To The Eyes; It Feels Both Whimsical And Sophisticated. This Trend Focuses On Muted, Dreamy Shades That Remind Us Of Spring's Freshness, Macarons' Sweetness, And Wildflowers' Lightness In A Gentle Breeze.

Soft pinks, powder blues, mint greens, buttery yellows, and lavender purples have all been featured, creating a look that emphasizes natural beauty with just a hint of colour. On red carpets and in fashion magazines, pastel lids have proven to be as eye-catching as jewel tones or metallics, offering a refined way to play with colour. The best part of pastel makeup is its versatility; there's a shade to suit every skin tone.
Those with cool undertones shine in powder blue, lavender, and light pink. Warm undertones benefit from peach or deeper lavender shades. Neutral undertones look great in buttery yellow or mint green. Fair skin often pairs beautifully with lighter pastels, while richer pastel variations flatter medium to dark skin tones, adding depth without overshadowing natural warmth.
The goal is to create a soft-focus effect on the eyes, brightening and flattering, while keeping it effortless.
To achieve the perfect pastel lid look, start with preparation. Since pastel shadows tend to be light in pigment, they can reveal uneven skin texture or discoloration on the eyelids, making a good base crucial. Begin with a hydrating eye cream to smooth the skin, then use an eye primer to keep the shadow in place and prevent creasing.

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