THE ART OF MAX ULICHNEY
ImagineFX
|August 2023
Dominic Carter speaks with the illustrator about his love of Procreate and how he makes his popular MaxPacks brushes
Max Ulichney has worn many hats. As a recovering graphic designer with a background in CG, he now splits his time between working as a character designer, art director and president of the top-selling Procreate brushes company MaxPacks. We caught up with him to learn more about his work, and hear how artists can get the most out of his custom-built brushes.
Tell us a little about your background as an artist. How did you get started, and what has your career been like so far?
I grew up in a family that valued art and creativity, and I was always drawing my own superheroes and comic strips. My dad in particular is a great artist; he worked in advertising and as a painter when I was young, so I always saw art as a valid career path.
I began interning at my father's advertising agency at 16 years old, where I did a lot of graphic design and illustration. Designing logos really built up my sense of shape language and composition. I also worked as a caricature artist through high school and art school, which developed a lot of my character design muscles. They were both formative jobs and they were the best art gigs I could get in Ohio, but they weren't what I wanted to do with my life.

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